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TTIA Staff Contact Information
TTIA Staff Members:

David Teel,
President/CEO
davidt@ttia.org
David Teel joined TTIA in 2003 after more than 23 years of service to the State of Texas.  In 2010, he took the reins as President and CEO and has been actively involved in the development and implementation of TTIA’s strategic planning, public policy and legislative affairs efforts. His work with the 114 member Texas Legislative Tourism Caucus was recognized by the Southern Governor’s Association as a Best Practice in Tourism Public Policy Programs for helping to educate legislators about the needs of the Texas travel and tourism industry.   

Prior to joining TTIA, David served as State Tourism Director under the administrations of Governors Rick Perry and George W. Bush.  As Tourism Director, he managed the state’s flagship program responsible for advertising and marketing Texas world-wide as a premier travel destination using the award-winning slogan Texas.  It’s Like A Whole Other Country®.  

David serves on several national and state travel industry advisory bodies, including the US Travel Association’s Policy Board, Texas Parks & Wildlife Department’s State Parks Advisory Board and the Texas Department of Transportation’s Outdoor Advertising Advisory Committee.   

A sixth generation Texan from Mexia, David earned his degree from the University of Texas at Austin.  He and his wife Frankie have been married for 25 years and have two grown children and four grandchildren.

Felicia Reese,
Executive Assistant to David Teel
feliciar@ttia.org

Felicia Reese joined TTIA in June 2013 as Executive Assistant to David Teel. She recently relocated to Austin from her home state of California. Felicia proudly served her country in the Active Army for six years and served in the Army Reserve for one year. She held the position of Executive to The Colonel at HHC 18th Airborne Corps in Fort Bragg, NC. She has also held the positions of Military Enrollment Counselor at Ashford University and Security Coordinator and Head of Security Assistants for General Atomics Aeronautical Systems, Inc.

Felicia is a mother of six and, together with her husband, have a total of 9 children. Their favorite pastimes are Family Game Night and Family Movie Night.

Diann Bayes,
Senior Vice President - Member Services
diannb@ttia.org

Diann Bayes has worked in some capacity in the travel and tourism industry for more than 16 years. She joined the TTIA staff in May 2012. Diann was the Executive Director of the McKinney Convention & Visitors Bureau from 2006-2012 and also worked as Executive Director of the Hillsboro Chamber and CVB and as the Tourism Sales Manager for the Manhattan Kansas CVB.

Diann’s hospitality career started at the Worthington Hotel in downtown Fort Worth, where she worked in the areas of sales, marketing and human resources. Later, she worked for La Quinta Inn & Suites, opening properties on the north and southwest areas of Fort Worth. Diann served on the boards of the Texas Association of Convention & Visitors Bureau (TACVB), the Texas Lakes Trail Region, and the Dallas Fort Worth Area Tourism Council, where she also was selected as Chair in 2012.

She is a Certified Tourism Ambassador (CTA) and also is a trained facilitator for Texas Friendly Hospitality Training, a Customer Service Training Program offered by Texas A&M AgriLIFE Extension.

In her free time, Ms. Bayes researches her family genealogy as a 5th generation Texan. She also can be seen occasionally singing karaoke as she is known to be a closet lounge lizard.

Homero Lucero,
Senior Vice President, Government Relations & Communications
homerol@ttia.orgHomero Lucero joined TTIA in 2014 to lead the government relations, advocacy, and communications efforts of the association. He brings more than 20 years of state and federal governmental affairs, advocacy and communications experience to TTIA. 

In addition to owning his own policy consulting company, Homero has directed and managed legislative affairs, grassroots advocacy programs, and political action committees for a number of organizations. His policy expertise covers a wide range of issues, including: appropriations, economic development, education, workforce development, taxation, business and state agency regulation, and telecommunications.

Homero has served on the boards of directors for the Texas Association of Business, Texas Telephone Association and the Texas Lyceum.  He has a BA in Economics and Government (double major) from the University of Texas and is a U.S. Air Force veteran.  Homero is married to Lisa Gonzales Lucero who serves as Commissioner on the Texas Governor's Commission for Women.  They reside in Austin with their two daughters.
Neilynn Hébert,
Controller
neilynnh@ttia.org
Neilynn Hébert joined TTIA in 2013 with more than 14 years of association experience.  She is the Controller for TTIA as well as manager for PAC initiatives.  Her work with previous associations and PAC accounts provides the association with the type of know how and leadership it takes to launch a successful PAC and fundraising initiatives.  

Prior to joining TTIA, Neilynn began her association work at TX Petroleum Marketers and Convenience Store Association (TPCA) and later worked with an association management company as the Director of Accounting.  She worked with such organizations as TX College of Emergency Physicians (TCEP), Emergency Management Association of TX (EMAT), and International Facilities Management Association (IFMA) while her main focus was on the Austin HR Management Association (AHRMA). 

Neilynn grew up in the Austin area and earned her degree from the University of Texas at Austin.  When not working, she spends time with her husband and two sons camping around central TX in their RV.  Neilynn also volunteers at her son’s elementary school but her true love is fostering cats and kittens through Austin Pets Alive!.  She is also an active soccer mom with both boys playing in competitive soccer leagues. 

Janice Langlinais,
Director of Communications
janicel@ttia.org

Janice Langlinais joined the TTIA team in January 2011 as Director of Communications.  She brings more than 25 years of tourism, marketing, public relations and communications experience to TTIA. 

Prior to joining TTIA, Janice spent 10 years marketing Texas as a tourism destination, first with Texas Tourism, the state’s tourism promotion division, and then with Vollmer Public Relations, the state’s public relations agency of record.  She took a short break from tourism to handle marketing and community relations for Barnes & Noble Booksellers and helped foster the talent of several local authors. 

When Janice is not traveling – a passion for her – she is reading. Janice is the TTIA staff liaison for the Communications Committee and Education Committee.

Jennifer Roush,
Director of Events
jenniferr@ttia.org
Jennifer Roush joined TTIA on March 1, 2001 as Executive Assistant.  In 2006, she took on the challenge of coordinating all aspects of TTIA’s event, including Texas Tourism Unity Dinner, Texas Travel Fair, Texas Travel Summit, Public Policy Forum, Regional Tourism Workshops, and any other meetings that come up throughout the year.  She also works closely with Paul Serff on the Travel & Tourism College and coordinates the Texas Tourism Foundation’s Scholarship Program. 

Prior to TTIA, Jennifer worked as a Legal Secretary/Admin Assistant at the Office of the Attorney General in the Prosecutors Assistance Division.

Jennifer is the TTIA staff liaison on several of TTIA’s committees, including  Texas Travel Summit Committee, Unity Dinner Committee, and Scholarship Selection Committee.   

Jennifer Baker,
Membership Coordinator/
Administrative Assistant
jbaker@ttia.orgJennifer Baker, who actually prefers to just be called BAKER, joined TTIA in 2007. As the association’s Administrative Assistant and Membership Coordinator, Baker keeps the association running smoothly. She handles an endless list of tasks, including coordination of the Partners in the Park discount ticket program, the File Folder program, and volunteers at all TTIA events.

Before joining TTIA, Baker worked at the Bob Bullock Texas State History Museum where she was part of the opening staff and was the "go to” person for anything regarding the building, in general. Prior to that she worked for the RR Express before the team actually moved to Round Rock from Jackson, MS.

In her spare time, Baker enjoys spending time with her nephew and dog. Working out, hanging out with friends and reading are all part of her weekly routine. Having grown up traveling to visit relatives in all parts of Texas, she can easily spout out random facts about our great state, no matter what the region.

Baker is the staff liaison to the Cultural & Heritage Tourism Council, Nature Tourism Council, and Motor Coach Committee.
Paul Serff,
President Emeritus
pserff@ttia.org
Paul Serff became the president/CEO of the Texas travel Industry Association in 1997 and for 12 years, lead that organization to become one of the most successful regional travel and tourism associations in the nation.  At the end of 2009, Serff stepped down as President /CEO of TTIA and their Foundation, the Texas Tourism Foundation but continues to work on projects and issues ast President Emeritus for them.  One project is the development of the Travel and Tourism College, now in its third year.

Prior to joining TTIA, Paul spent 25 years with Hershey Entertainment and Resort Company and was recruited by Gaylord Entertainment and USAA to serve as VP and General Manager for Fiesta Texas (now Six Flags Fiesta Texas).

Paul serves on the Destination and Travel Foundation Board (a combination of the foundations of both US Travel Association and Destination Marketing Association International) and the IAAPA Board and their Foundation Board. 








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