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Regional Tourism Workshop - PLAINVIEW
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10/15/2008
When: October 15, 2008
7:30am - 4:30pm
Where: Plainview Civic Center
2902 West 4th Street
Plainview, Texas  79072
United States
Contact: David Teel


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Hotel Info:

Holiday Inn Express Hotel & Suites
4213 West 13th St. Plainview, TX 79072
Phone: 806-296-9900
State rate: $85/night (ask for "TTIA State" rate)
Regular rate: $90/night (ask for "TTI Regional Seminar" rate)
*Continental breakfast included


Workshop Agenda

7:45 – 8:20 AM:

Workshop Registration, Continental Breakfast

8:20 – 8:30 AM:

Welcome and Introductions

8:30 – 9:15 AM:

TBD: General Session – Understanding the Digital Age of Tourism Marketing.
Speaker: Nelson Gumm, President, AJR Media Group

9:15 – 9:50 AM:

General Session – Topic TBD
Speaker: Mark Wolfe, Chief Deputy Executive Director, Texas Historical Commission

10:00 – 10:45 AM:

General Session - Marketing on a Shoestring Budget
Speaker: Dan Quandt, Executive Director, South Padre Island Convention and Visitors Bureau

10:55 – 11:45 AM:

Morning Breakout Sessions (concurrent)

GoTexan/Certified Retirement Community Programs
Speakers: Natalie Houghton and Nancy Cordero, Texas Department of Agriculture

What is Your Story? – Identifying what is unique about your community and how to use your assets to develop a local heritage tourism program.
Speaker: Janie Headrick, Texas Historical Commission

Researching Your Target Market
Speaker: Nate Gieryn, Office of the Governor, Economic Development and Tourism Division

11:55 – 12:45 PM:

Networking Lunch

12:55 – 1:45 PM:

Repeat Morning Breakout Sessions (concurrent)

GoTexan/Certified Retirement Community Programs
Speakers: Natalie Houghton and Nancy Cordero, Texas Department of Agriculture

What is Your Story? – Identifying what is unique about your community and how to use your assets to develop a local heritage tourism program.
Speaker: Janie Headrick, Texas Historical Commission

Researching Your Target Market
Speaker: Nate Gieryn, Office of the Governor, Economic Development and Tourism Division

1:55 – 3:10 PM:

General Session – State Agency Presentations
Speakers: Nate Gieryn, Office of the Governor, EconomicDevelopment & Tourism; Brenda Harper, Texas Department of Transportation; Anina Moore, Texas Commission on the Arts; and Janie Headrick, Texas Historical Commission

3:20 – 4:00 PM:

General Session – Texas Tourism: What Does the Future Hold?
Speaker: Nelson Gumm, President, AJR Media Group

4:00 – 4:15 PM:

Open Discussion, Q&A

4:15 PM:

Adjourn



Registration Fees
Early Bird Rate (by 5 PM September 26): $75
Regular Rate (by 5 PM October 8): $85
After October 8 (on-site registration opens at 8:00 AM on October 15): $95

Registration fee includes workshop notebook, hand-outs, lunch, and refreshments.

Cancellation Policy:
Full refund until 5 PM on September 24
1/2 refund until 5 PM on October 8
No refunds after 5 PM on October 8

This cancellation policy helps ensure the most accurate counts possible for the event. For any questions regarding the cancellation policy, please contact the TTIA office at 512-476-4472.


Workshop Series Sponsors:


Plainview Workshop Sponsor:






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