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Webinar - Determining the Economic Impact of Festivals and Events
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Presented by Sarah T. Page

When: Wednesday, July 10, 2013
Where: Webinar
Contact: Janice Langlinais

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July 2013
Educational Webinar:
Determining the Economic Impact of Festivals and Events
With Sarah Page, Sarah T. Page Consulting LLC
Wednesday, July 10, 2013

Registration is Now Closed

Early Bird Rate: $25 (through June 21, 2013)
Regular Rate: $35 (after June 21, 2013)

Join us for an educational webinar, Determining the Economic Impact of Festivals and Events. Most destinations and attractions host or sponsor festivals and events, but few are able to quantify the value of these events on the local economy.  An economic impact analysis can provide valuable data to prove return on investment to elected officials, local stakeholders, and the C Suite.  But how do you get started?  This session will cover three ways that your destination can calculate the economic impact of festivals and events, and will provide specific steps on how to do them. (1 hour in length)
Our presenter for this webinar is Sarah T. Page, Principal, Sarah T. Page Consulting LLC.
Sarah Page has worked in tourism and economic development for over 22 years.  Her experience includes 12 years at the State of Texas with the Texas Department of Transportation’s Travel Division, and the Texas Department of Economic Development’s Tourism Division (currently housed under the Office of the Governor).  

For the last 10 years, Sarah was employed by the Lower Colorado River Authority (LCRA) in the Community and Economic Development department.In her work for LCRA, Sarah worked with communities in the 58-county service area to help them develop and implement programs to address economic development challenges and opportunities. She was also responsible for marketing the Colorado River Trail, an 11-county tourism region, primarily using social media.  Her work with the Colorado River Trail was nominated three years in a row for the Austin American-Statesman’s Social Media Awards.

Sarah got her start in the industry in 1990 with a degree in Tourism from Texas A&M University.  She is very active in tourism and economic development efforts, and has served on several boards and commissions including the Board of Directors for the Texas Brazos Trail Region, the City of Round Rock’s Tourism Commission, the City of Round Rock’s Historic Preservation Commission, and currently Texas Downtown Association Board of Directors. Sarah also runs the Tourism Tech blog which highlights how technology is used to promote destinations.

See more on Sarah and Sarah T. Page Consulting here.

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