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Unity Dinner Schedule

Schedule of Events
February 20-22, 2012

Schedule of Events
(as of 1/13/12)
All events held at the Austin Convention Center, 4th Level, unless otherwise noted.  Please enter the Austin Convention Center on the 4th Street side, at 4th & Trinity or 4th & Red River, then take the escalators or elevators to the 4th Level.

Monday, February 20, 2012

TTIA's Leadership Program Orientation 
Legislative Conference Center 
Texas Capitol, Room E2.002, Austin, TX
(For Program Details, click here)

Tuesday, February 21, 2012

TTIA Membership Committee Meeting - Meeting Room 18D

10:00AM - 7:30PM
Unity Dinner Registration - Ballroom D Pre-Function

10:00AM - 3:00PM
Silent Auction Drop-Off - Ballroom G Pre-Function

1:30PM - 4:00PM - Afternoon Sessions - Meeting Room 19

Meet Texas Tourism’s New Advertising Agency. In this session, we are offering an exclusive, first-time interaction with Slingshot, the new advertising agency handling the Texas Tourism campaign. We will learn about the new Strategic Marketing Plan for 2012 and the cooperative advertising and marketing opportunities available to help TTIA members and the industry. There will be a Question & Answer period as well.

Short Break

Travel Research That You Can Use. In this session, the Governor’s Office of Economic Development and Tourism's Travel Research Team will share the latest statistics for tourism in Texas and show you howYoucan utilize the economic impact, employment, hotel, and travel behavior research data available to communicate the economic importance of this vital Texas industry to your policy makers and elected officials. They will show the best way to find the data for your community and communicate it effectively.

What’s New in 2012 from TTIA? In this session, TTIA's David Teel and Janice Langlinais will reveal the new tools and services available to our members in 2012, including how to get involved with our new  grassroots advocacy coalition and how to utilize the tool kits that will be available for advocacy and marketing. We’ll also examine some of our other programs and services that you may not be utilizing to your fullest advantage.

4:00PM - 5:00PM
TTIA Legislative Affairs Committee Meeting - Meeting Room 17

4:30PM - 5:30PM
TNTC Happy Hour - Moonshine Patio Bar & Grill
Across from the Austin Convention Center - 303 Red River

5:00PM - 7:15PM
Silent Auction and Reception - Ballroom EFG

7:30PM - 9:00PM
22nd Annual Texas Tourism Unity Dinner - Ballroom D

Keynote Speaker: Chairman Jim Pitts, Silver Spur Award Recipient

9:00PM - 10:30PM
Silent Auction Pickup - Ballroom G Pre-Function

Wednesday, February 22, 2012

Silent Auction Pickup - Meeting Room 18C

8:00AM – 8:30AM
Public Policy Seminar Registration - Meeting Room 19 Pre-Function

8:30AM – 12:15PM - TTIA Public Policy Forum - Meeting Room 19
With the assistance of the Texas Municipal League
$50 Separate Registration Fee Required - Register Here

Surveying The State’s Political Landscape. An entertaining and enlightening discussion on the state's political landscape and the critical policy issues facing us all featuring Jake Silverstein, Editor, Texas Monthly and Evan Smith, Editor in Chief, The Texas Tribune. 

Meeting the Transportation Challenge. 
Because virtually every Texas city depends upon the economic impact generated by travel and tourism, our state needs an effective and efficient transportation network that allows air, rail and auto travelers to safely and conveniently visit cities throughout the state.  This panel will discuss the transportation challenges facing Texas as well as possible solutions to provide a 21st Century transportation system that serves the needs of Texans and supports travel and tourism as a robust economic development tool for municipalities.

  • William Jones - Mayor, City of Temple and Vice Chair of the Texas High Speed Rail and Transportation Corporation
  • Phil Wilson - Executive Director, Texas Department of Transportation
  • Charles Emery - Chairman, Denton County Transportation Authority
  • Phil Ritter - Executive Vice President, Dallas-Ft. Worth Airport
Moderator:  Bennett  Sandlin - Executive Director, Texas Municipal League


The Texas Drought: It’s Everyone’s Business.  Few industries are more vulnerable to the ravages of severe drought and water shortages than the travel industry.  2011 was the driest year on record and some experts are predicting the drought could last until 2020.  If that happens, the worst is yet to come and Texas does not have enough water to meet the needs of its citizens and its businesses. Is your city or your business prepared for the future? This panel will help you learn how the state, water authorities, cities and businesses are dealing with the drought and how we can all work together to implement responsible water policies and practices to get through the challenging times that lie ahead.

  • Mayor Webb Melder - City of Conroe
  • Dan Decker - President, SeaWorld San Antonio
  • Kent Saathoff - Vice President of Grid Operations and System Planning, Electric Reliability Council of Texas (ERCOT)
  • David Wheelock - Manager of Water Supply and Conservation, Lower Colorado River Authority (LCRA)
  • Kim Wilson - Special Assistant, Office of Water with the Texas Commission on Environmental Quality (TCEQ)
Moderator: State Representative Doug Miller (New Braunfels)

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